Zac who?
This dude is getting so much attention he’s name is everywhere. Yeah you know who I’m talking about it’s ‘the’ Zack Efron from that you know…musical thingy from Disney channel called Highschool Musical? He was the star remember? If you were to check out quibblo.com, you would notice that one of the popular topics discussed is the Zac Efron quizzes. Very interesting things being put up like ‘Do you think Zac Efron has ever taken nude photos?’ to phrases like ‘Do you love Zac Efron?’
Do you? 
Popularity: 1% [?]
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When I heard the Malaysian version of You Are The Music In Me, I was thinking to myself: now this is the first time Malaysians have bettered orang putihs in music! Of course Jac and Vince are MUCH better singers than Zac and Vanessa will ever be.
HSM is a great study in “How to achieve riches via manufactured celebritism”: I’ll write about that later.
Yep. I noticed trends like this really made a lot of people famous and more people are makin money.. reality shows especially..fooh!
Actually it’s been around for years already, I think started by the Boy Bands. Perhaps as early as New Kids On The Block in the 90s, or I could be wrong: Herman’s Hermits back in the 60s? If not, Boney M (Frank Farian’s baby, he later gave birth to Milli Vanilli) in the 70s.
Basically this is what they do:
- come up with a concept
- do targeted-to-youth callups for auditions - for sure thousands will turn up
- during audition ask them to sing standard songs (I read that for Boyzone’s audition, Stephen Gately and gang was asked to sing Careless Whisper) asked them to sing and dancing ability, and judge their photogenism etc
- get professional songwriters to write catchy tunes. Diane Warren, Bernie Taupin comes to mind. For Westlife, they hired Swedish guys I’ve never heard of - they’re responsible for worldwide smashits like Swear It Again, My Love, Evergreen (until now I can’t understand why the guys said this song is not single material - but later Will Young released it as a single anyway) etc
- heavy promotion, no-holds-barred, pulling all strings, riding on all horses
- once the money starts pouring in, open the floodgates to the other cash cows: sequel, karaoke version, acoustic version, classical version, live concert, film spinoff, TV spinoff, adverts: basically: milk it while you can baby
Hey, I really should transfer this to my own blog post…
Ben- I think you should. Sounds like a topic to me.